Nowadays when we ask people why they are starting a business or following a specific career, the most common reason we receive is making MONEY.
Every business and job is created to meet some human needs. They are created to fulfill a PURPOSE. Money is just an outcome depended on our level of diligence and ambition.
The better we fulfill our purpose, the closer we get to our vision, the more money we earn.
Merely making money makes us happy, but not fulfilled. FULFILLMENT comes out of living our purpose every day.
HR departments should link company purpose to employee purpose so that employees will work not to earn money, but to live their purpose at work. Reading Simon Sinek's book Find Your Way is a perfect step for start.